Learn how to capture your CEOs attention immediately. What do CEOs care about? This article breaks down what to expect in your upcoming conversation
You want find freelance consulting work You need to know where to go and what to say. This video covers the opportunity of small business consulting and what you should do in order to maximize it.
Use this 4-step template to improve your consulting meeting agenda. Increase your chances of converting more retainer arrangements.
Sometimes the reason we fail to convert inbound sales calls with our script because we’re paying more attention to our script than we are to the potential client. This article breaks down the mistakes and corrections
Some clients are “difficult” where others are simply “misunderstood”. This article provides a process to tell the difference and create a better situation
You are face-to-face with the owner of a local business. What do you say? How do you distinguish yourself? How do you know what solution this business needs? This article gives you the answers.
You’ve chosen your niche and a basic set of services. All you need now is a client! This article explains how to approach your first client
If you want to attract local businesses to your marketing agency more quickly, create a premium solution that solves for one of 3 main issues. This article + video explains how to offer your premium services in the terms of what local business owners care about most.
“I don’t understand. I faithfully use my trusty sales call script, but prospective clients aren’t buying. Why is that? What’s the problem? Is it my script? Do I need a better one?” If you’re asking these questions about your digital agency sales process, you aren’t alone. The truth is, yes, the problem may be the…
Instead of offering a package of deliverables, you want to offer your clients an end product: a true solution to their problems. This is what is called productized consulting services. This article explains the difference between packaged and productized services — and why it is more profitable to productize.