Marketing
Inbound Sales Call Script: Full Breakdown (See Mistakes and Corrections)client
Sometimes the reason we fail to convert inbound sales calls with our script because we’re paying more attention to our script than we are to the potential client. This article breaks down the mistakes and corrections
Read MoreYour Face-to-Face Sales Script: Local Marketing Agency
You are face-to-face with the owner of a local business. What do you say? How do you distinguish yourself? How do you know what solution this business needs? This article gives you the answers.
Read MoreApproaching Your First Client as a Local Marketing Agency
You’ve chosen your niche and a basic set of services. All you need now is a client! This article explains how to approach your first client
Read MoreHow to Start a Local Marketing Agency: Develop a Premium Service
If you want to attract local businesses to your marketing agency more quickly, create a premium solution that solves for one of 3 main issues. This article + video explains how to offer your premium services in the terms of what local business owners care about most.
Read MoreDigital Agency Sales Process: Case Study + 2 Profitable Lessons
“I don’t understand. I faithfully use my trusty sales call script, but prospective clients aren’t buying. Why is that? What’s the problem? Is it my script? Do I need a better one?” If you’re asking these questions about your digital agency sales process, you aren’t alone. The truth is, yes, the problem may be the…
Read MoreHow to Get Clients from YouTube: 5 Step Video Marketing Plan for Consultants
YouTube can generate a consistent flow of leads to your consulting business every month. This article highlights common video marketing mistakes while uncovering the core process required to leverage YouTube to it’s full potential. Important note: You MUST see YouTube as your strategic video partner. Short-term strategies (hacks, tricks, and other workarounds) damage your relationship…
Read MoreHow to Write a Client-Attracting B2B Case Study
This article provides a template for how to write a b2b case study. The classic testimonial is too short. The entire story is too long. Give your prospect just enough information to choose you.
Read MoreLocal Marketing Agency: 122 Profitable Niches [Download]
The simplest approach choosing a digital agency niche is to combine an industry focus with your local market. I will take you through the logic of selecting a niche, along with the positive benefits of marketing yourself locally in that niche.
Read MoreHow to Sell YouTube Marketing Services
If you sell YouTube marketing services, I’m going to show you in this video how you can redesign your services and charge 10 times more. Youtube is more than viral videos Hey, it’s Alzay Calhoun with Coveted Consultant. In this video, I want to talk about YouTube marketing services and how you can better design…
Read MoreHow to Sell PPC Management Services
So you sell pay-per-click (PPC) marketing services. You know your stuff, you’re good at what you do, and you know there’s a market for helping people advertise online. But maybe you haven’t quite figured out how to market your own services. Your sales process to attract PPC clients may be a bit haphazard. It may…
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