Today we are going to talk about your business consultant business plan and I am going to challenge you to leave the hole. Let me explain what I mean. As consultants we do a lot of thinking. Our job is to think on behalf of our clients, but when it comes to our own business…
Today we are talking about leading your consulting business and I’m going to use the analogy of being the mayor of a city. This is important because I don’t want you to think that running a consulting business happens on accident or all by itself. Your job is to lead the consulting business and not…
Today we are going to talk about how to run a consulting business. One of the most important things you can do is to defend your Big Picture. You are probably thinking that your consulting expertise is the most important element of your business. You trust in the fact that you know a lot about…
Topics Covered: How should I spread the word about what my Coveted company does? What kind of services should I be selling? When do I start generating leads? How do I start generating leads? Who should I hire first? How do I establish thought leadership and Coveted positioning? How does my business grow without…
Topics Covered: What is the difference between a conventional consultant vs a Coveted Consultant? What is the #1 “switch” you have to make in order to create a best-in-class business? What does a Coveted Company do that a conventional company does not? How important is it that you be the face of your company? How…
Today we are going to talk about marketing for consultants and I am going to bust a myth that is commonly shared among consultants. The myth is: referrals are the lifeblood of a consultant’s business. The philosophy continues by explaining if you are in the world of consulting and you want to build a consulting…
The topic of today is how to create a business plan for a business consulting business. You are a professional, you’ve worked in your field for a number of years, and now you’re prepared to offer your specific expertise to other businesses. What should you focus on as you plan out your new business? My…
Today we are going to talk about creating a business plan for a consultant and I’m going to take a specifically different approach than most. Most times when we talk about a business plan, we talk about target market, finance needs, internal structure, and service offerings. Those things are important and they have a place.…
Today we are going to talk about how to start a consulting business and I’m going to use the analogy of shopping for formal wear. You shop for a new clients the same way you shop for a new dress or a new suit. The first time you go shopping, you’re probably not going to…
Today we are going to talk about three examples of coveted positioning outside the world of consulting. We are going to step outside of the advice and service based business and to look at some business models from very established companies in order to appreciate what coveted looks like. Disney World. Disney World knows what their…